PRICING · MARKETING AND SALES, RUN AS ONE ENGINE
Two plans. One engine.
What you pay depends on whether your customers call you, or buy without ever speaking to anyone. Everything else is the same team, the same portal, the same weekly numbers.
IF YOUR CUSTOMERS BUY WITHOUT CALLING
Demand
Retail, e-commerce, bookings. The sale happens without a conversation, so the job is attention and traffic.
KYD $
1,800
a month and up
Plus your ad budget, and 20% of that spend to manage it.
Strategy, written for each campaign and signed off by you
Content produced and scheduled
Paid ads built, run and optimised
The portal, for approvals and numbers
Numbers published weekly, dated check-ins through every campaign
IF YOUR CUSTOMERS CALL BEFORE THEY BUY
Pipeline
Owner-led businesses that run on enquiries. The enquiry is the beginning, and what happens next decides the sale.
KYD $
2,800
a month and up
Plus your ad budget, 20% of that spend to manage it, and KYD $50 per sales seat.
Everything in Demand
Every enquiry lands in the CRM
Claimed by a named rep, with the clock running from arrival
Response times and closed sales tracked
A closed sale traced back to the ad that made it
Why a percentage of ad spend?
Because managing $2,000 a month of spend and managing $20,000 are different jobs. More budget means more angles tested, more audiences to watch, and more of our week spent on your account. The fee scales with the work rather than with a guess.
The budget itself is yours and it is charged to your card by Meta or Google directly, never by us. You set it, you can change it, and you see every dollar of it deployed in the portal. Our 20% is billed separately, so the two never blur.
A worked example: on Pipeline with a $5,000 monthly ad budget, you would pay KYD $2,800 to us, $1,000 to manage the spend, and $5,000 to the platforms. Everything is on one page in the portal.
What isn’t included?
Your ad budget
Paid to Meta or Google on your own card. Never marked up, never routed through us.
One-off production
Full shoots and larger productions are quoted separately, through us or an approved vendor.
Websites and builds
A separate engagement. We will tell you if we think you need one before you need us.
Anything we can’t measure
If we can’t tie it to a number you care about, we would rather not sell it to you.
MORE THAN ONE MARKET, OR MORE THAN ONE BRAND?
Then the plan is built, not picked.
Multiple locations, several brands under one owner, or a sales floor rather than a sales team. We scope those individually, because pretending otherwise would mean selling you the wrong thing. Ask on the call and we will tell you what it looks like.
Straight answers to the awkward questions
Is there a contract?
A rolling monthly agreement with 30 days’ notice. No twelve-month lock-in. If it isn’t working you can leave, and you take your ad account and your data with you.
What happens in month one?
Month one is heavier than the months that follow. A proper start session, access set up, the first strategy written and the first content produced. After that, approvals take about ten minutes a week.
Do prices change?
Your rate is fixed for as long as you stay on the plan you signed. If we raise prices, you keep yours.
What if we already have an agency?
Then keep them until you don’t need them. We will tell you on the call whether we would actually beat what you have, and sometimes the answer is no.
When do we see results?
Leads usually move inside the first month. Closed sales depend on your sales cycle, which is why we report on both separately rather than blending them into one flattering number.
Not sure which one you are?
Thirty minutes with one of the founders. We look at what you run now, where your leads go, and what we would change first. You keep that plan whether you hire us or not.
READY?
Hand it off.
Start with a conversation. Tell us about your business, where you are, and where you want to be.
Services
Content strategy & production
Ads management
Leads & CRM